Rihanna uploaded a YouTube video, days before the launch of her Fenty Skin line. In the video, she explains the inspiration behind it and why it is a must-have for all skin types.
The singer says her skincare routine has been very complex. She unveiled the three-piece skincare collection earlier this month. Rihanna revealed that she gets skin fatigue from traveling. She explains that some parts of her skin is dry and some parts are oily.
The Fenty creator further said that her skin is super sensitive and chile now that she is in her 30s. She explains that creating Fenty skin was a challenge because she felt a sense of responsibility. She felt she had to cover the bases and think of several skin types that are out there.
‘But y’all know I love a good challenge,’ said Rihanna. Talking about the inspiration behind it, Rihanna said it was all about creating that foundation. She explained whether people have to wear light or heavy makeup, there is always a foundation underneath. That is the inspiration for Fenty Skin.
Rihanna further said when she wanted to create products for her line, she wanted those products to really work on every skin. She also explains that she wanted those products to consist of the best ingredients while being cost efficient.
The singer lives by a mantra that when it comes to skincare, there are a lot of products that you need. She suggests people look for products that isolates the ingredients that is worth the money they spend. Rihanna said, ‘I wanted to make [products] that are better than anything I have every used and everything I have ever encountered and everything that is on the market that has confused me.’
Coral-Reef Friendly Products
She also added that being a woman of colour, she has a lot of areas on her face which are sensitive. The Fenty creator says she is always scared and cautious when choosing products for her face. She added that while developing these products she really wanted to make sure that it felt comfortable. Rihanna explained that she wants them to be effective, credible for people who really know skincare. In addition to that she also wanted a product that worked more than anything.
A product Rihanna is really proud of is the sunscreen she created under Fenty Skin. She explains, ‘A lot of people have their own ideas about SPF and who should use it and who shouldn’t, but SPF is for everyone. Every skin tone. Every skin type. Every race’.
Rihanna also pointed out that the sunscreen is coral-reef friendly because it was important for her to make sure there were no harmful ingredients in the products. She also thinks that her brand should stay away from excess packaging. Usually, in the beauty industry, there is a lot of wasteful practices that occur due to excess packaging, which she wanted to avoid.
‘So, we are using less packaging, we are eliminating boxes wherever we could, and we are using recyclable materials whenever we can,’ she clarified. She also revealed that Fenty Skin will have fillable systems in place. People can keep refilling and recycling after the outside packaging.
[Fenty Skin] is a very upfront brand and we try to give you guys the best,’ said Rihanna. She also explained each product ingredient in detail.
The first Fenty Skin product drop is scheduled for July 31 and will consist of a cleanser, toner, and and moisturizer.
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