K-POP October Singer Brand Reputation Rankings Announced

• The Korean Business Research Institute has announced this month’s brand reputation rankings for singers!
• The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from September 23 to October 23.

Im Young Woong rose to the top of this month’s list after seeing a 20.99 percent increase in his brand reputation index since September. The trot singer’s total index for October came out to 16,065,999.

BTS came in second place with a brand reputation index of 15,400,718, marking an 11.65 percent rise in their score since last month.

IU took third place in the rankings with a brand reputation index of 10,201,291, marking a 74.70 percent increase in her score since September, while Lee Chan Won claimed fourth place with a total index of 8,774,191.

Finally, AESPA rounded out the top five after seeing a staggering 200.51 percent rise in their brand reputation index since last month. The rookie girl group’s total score for October came out to 7,688,906.

Check out the top 30 for this month below!

1. Im Young Woong
2. BTS
3. IU
4. Lee Chan Won
5. aespa
6. Young Tak
7. Jessi
8. BLACKPINK
9. SEVENTEEN
10. Jang Min Ho
11. Jeong Dong Won
12. Kang Daniel
13. Girls’ Generation’s Taeyeon
14. BLACKPINK’s Lisa
15. TWICE
16. Highlight
17. Lee Seung Gi
18. Kim Hee Jae
19. Song Ga In
20. STAYC
21. Lee Mujin
22. NCT
23. Sunmi
24. Oh My Girl
25. Brave Girls
26. JYJ’s Kim Junsu
27. Lee Seung Yoon
28. EXO
29. Red Velvet
30. Baek Ji Young

MAMA 2021 Lineup To Have Justin Bieber, BTS, AKB48, NiziU, AESPA And More

A rumored MAMA 2021 lineup list naming Justin Bieber, BTS, AKB48, and others has been doing the rounds on social media. The full lineup has garnered mixed reactions as fans have noticed the absence of top groups such as BLACKPINK, NCT Dream, and others.

Fans, in particular Korean netizens, are also disgruntled that Japanese groups are being called to perform at the MAMA. While some of the most prominent groups remain excluded. Justin Bieber’s addition to the rumored lineup particularly has fans excited.

The Mnet Asian Music Awards are among one of the most highly-anticipated year-end awards ceremonies. Mnet announced the iconic Lee Hyori as the first female MAMA host to make this year more extravagant, fuelling enthusiasm.

With a great name such as Lee Hyori attached as the host, the lineup is also expected to be grand. Since October 16, a rumored MAMA 2021 lineup has been doing the rounds on social media. Read complete article HERE!