South India’s renowned fashion designer Deepthi Ganesh talks about sustainable culture

In today’s time, sustainable fashion is highly in demand especially with the current ecological crisis, it has become the need of the hour. With diminishing natural resources, it is important that we as manufacturers of the largest raw material consuming industry, take a front step to save Mother Earth by using all natural materials carefully.

Deepthi Ganesh is a renowned fashion designer, well known in social and professional circles of South India. Hailing from Hyderabad, she has tonnes of rich accomplishments in creating innovative and highly successful designs for several movie actresses, models, and celebrities in her bag. Being the proud owner of a couture – Deepthi Ganesh Label, she has served more than 20,000 clients in the past 5 years in over 15 countries.

Over the years, Deepthi has been focusing on the importance of making clothes in a more environmentally friendly manner and aimed to minimize any undesirable environmental effect of the product’s life cycle by ensuring efficient and careful use of natural resources. Talking about the same, she says “ Fast fashion is like fast food. After the sugar rush, it just leaves the bad taste in the mouth.Creating ecological integrity and social justice is the key to successful businesses.“

As Mahatma Gandhi has said, she always believed that there is no beauty in the finest cloth if it makes hunger and unhappiness. Her collections are for those women, young at heart but like to wear classic sustainable garments, who have inherent style and love for varied designs! Her collection of garments have been designed for new era women with its style cuts.

Gifted with a keen sense of creativity and outstanding artistic visualization, she is known for conjuring some of the most exquisite designs in contemporary fashion, resulting in her being one of the most sought after fashion stylists in Hyderabad & down South. Deepthi has been thoroughly exposed to the constantly changing trends of Indian and global fashion.

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