Miley Cyrus is trying her best to give back. The singer is heading a special Super Bowl LV pre-game concert. It is specifically for frontline health care workers.
She took to her social media handle to share that she will be performing as part of the TikTok tailgate event. This will be before the big game kicks off at Raymond James Stadium in Tampa, Florida. The singer announced it on her Instagram as she wrote how excited she is.
“SUPER BOWL LV!!! ???? ???? I’ll be there for TIKTOK TAILGATE!!!” Cyrus posted. “I can’t wait to put on a show for the NFL’s honored guests before the game…. Health care workers from Tampa and around the country!”
The event will be celebrating 7500 vaccinated health care workers who are invited to attend the Super Bowl LV. This is a step to appreciate their efforts during the ongoing global pandemic. After the Wrecking Ball singer hits the stage at the tailgate event, people are in for more than her performance.
Eric Church and Jazmine Sullivan will be delivering The Star-Spangled Banner before the game. Meanwhile, H.E.R. will sing America the Beautiful and The Weeknd will be performing his superhit track Blinding Lights. Jay-Z’s Roc Nation will be serving as the strategic entertainment advisors of the Pepsi Super Bowl Halftime Show.
There will also be more as Super Bowl is more than just performances as it includes must-see commercials as well. The biggest companies spend millions in order to create fun, clever, heart-touching, etc ads that enable viewers to laugh, cry, or bond with each other.
There will be an unprecedented move as Pepsi and Coca-cola have decided not to buy any ad time. They have released a press statement which cites that the pandemic and the social upheaval. The companies wanted to make sure they are investing in the right resources. Instead, Pepsi has decided to focus on all promotions as they turned their efforts into the flagship branded half time show.
This will be led by The Weeknd as it celebrated the incredible single Blinding Lights. Meanwhile, Doritos is weighing in heavy with real star power as they are coming up with an unknown ad campaign at the big game. One of the ads features Jimmy Kimmel and Mindy Kaling on the set of Jimmy Kimmel Live.
It looks like an in-person interview as the two are seen discussing an unnamed guest with a ‘new look. They also have a tag called #FlatMatthew. Various other brands have roped in Ashton Kutcher, Mila Kunis, Matthew McConaughey as well.
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