Autry Breaks the Rules With April Fools Reverse Sneaker Drop

Autry, the Texan footwear company, is gearing up for April Fools Day with a new and twisted sneaker drop.

[{"selector":"#anim-13dca253-53c3-4289-9a82-bc8ec92807a0","keyframes":{"opacity":[0,1]},"delay":200,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

The Autry Reverse, a limited-edition style that violates the brand's basic design principles, has been launched by the brand, which is known for its bandana-printed partnership with luxury store Antonia.

[{"selector":"#anim-3297b9ab-a1db-4e1e-93fd-d01ea8030634 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":3000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] The Autry Reverse is a defiant take on the classic Medalist shape, with reversed emblems in lieu of recognizable medial windows.

[{"selector":"#anim-e8782a6e-785e-4c04-895c-15215f8d44ee [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] The remainder of the shoe is kept basic, with white leather uppers with perforations in the toe box and detached lacing systems.

[{"selector":"#anim-d3966696-02a3-4c0d-9c9f-75bff858b673 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] The tongues have metallic Autry branding, and the yellowed rubber bottoms round out the appearance.

[{"selector":"#anim-79c0a8dd-a4dc-43eb-9872-9dd6f3f1488f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] The design change symbolizes Autry's April Fools' Day character and gives shoe aficionados all over the globe the chance to own a pair with a never-before-seen variation.

The Autry Reverse Sneaker will be available for 24 hours only on April 1 via the brand's website and select stores globally.

The Autry Reverse Sneaker is an excellent addition to any sneaker collection, bringing a fresh and playful spin to the classic Medalist shape.

More stories like this

[{"selector":"#anim-c4670912-384d-4952-a30c-dcd7f4a65949","keyframes":{"transform":["translate3d(-201.14286%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-db785124-c421-4d54-b281-3de42b196da0","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-45805f41-1ee8-40bb-a82f-e4550358000e","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-768e8ef8-5a4d-4c80-8954-bacbee247d25","keyframes":{"transform":["translate3d(74.03846%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9b21b976-5cf1-4038-9186-13f105d2fb2a","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2cc55ed-7152-4da1-960e-ca5c82b15191","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-dcddc53f-beb0-443c-ac38-57dca437f261","keyframes":{"transform":["rotate(-105deg) translate3d(-121.19205%, 0px, 0) rotate(105deg)","rotate(-105deg) translate3d(0px, 0px, 0) rotate(105deg)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5401f4ed-1278-4349-9519-3dd11aa9d28e","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a1fe2cb1-39e2-48d2-88c8-5b4b0ad92d2c","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-3ef9d507-3ac5-44bd-b11a-70403d3e5cde","keyframes":{"transform":["translate3d(562.19518%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-eb1b3b52-2809-48f4-bb21-ce98a1636541","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c53e6191-297d-455a-b88c-156a94f2654d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Tomatoes Veggies Chili Cheese Thick Brush Stroke These Celeb-Approved New Balance Sneakers Should Be In Your Closet