Halsey Not Allowed By Label To Release A New Song Until It Goes Viral On TikTok

On Sunday morning, Halsey took to TikTok to voice their anger with their record company, saying that they are being prevented from releasing a “song I adore” for marketing reasons. “Basically, I have a song that I adore that I want to release as soon as possible, but my record label won’t let me,” stated the singer.

“I’ve been in this industry for eight years and I’ve sold over 165 million records and my record company is saying I can’t release it unless they can fake a viral moment on TikTok,” Halsey’s caption reads.

They continue: “Everything is marketing and they are doing this to basically every artist these days. I just want to release music, man. and I deserve better (to be honest). I’m tired.”

Halsey On Industry Stress

This isn’t the first time Halsey has spoken up about the stress of adhering to industry rules.

The “Without Me” singer discussed the balancing act of pregnancy as a busy music artist in an August interview with Apple Music’s Zane Lowe. In July, Halsey gave birth to their first child, Ender.

“You have to call the CEO of X, Y, Z and say, ‘Hey, hi. I’m just calling to let you know, I’m pregnant. I didn’t want you to find out on Instagram. I wanted to tell you myself, personally. It’s still business as usual over here though, don’t worry,’ ” Halsey told Lowe. “My personal choice isn’t going to affect your profitability or your productivity or your assembly line. And also, in what world would you ever have to call me to tell me that you were having a baby? But I have to call you because it impacts your product.”

Halsey’s latest album, “If I Can’t Have Love I Want Power,” peaked at No. 2 on the Billboard 200 chart and produced the No. 6 alternative song “I Am Not A Woman, I’m A God.”

Halsey hinted in March that they had been writing new music and intends to make “a pop album” for their next release.

The singer updated fans on their progress with many Instagram Stories pictures, writing: “Due to personal circumstances, I will be producing a pop album.”

“I have a fantastic song that I could release as a single for radio next,” they said in a follow-up post, “but I feel like that’s insane to do bc I haven’t even toured iichliwp [‘If I Can’t Have Love, I Want Power’] yet dunno.” “I have quite a few.” “I’m not sure what to do.”

Sahil likes to use his great writing skills to curate articles about Crypto and KPOP here at Clout News.