BLACKPINK, the global K-pop sensation, is expected to renew their contract with YG Entertainment, according to a recent report by Shinhan Investment & Securities. The report predicts that the four-member girl group will continue their partnership with YG, which has been their home since their debut in 2016.
There are several obvious several reasons for this prediction, such as:
- BLACKPINK’s strong loyalty and trust in YG, which has supported their growth and success as a group and as solo artists.
- BLACKPINK’s high profitability and popularity, which makes them the biggest asset for YG and one of the most influential girl groups in the world.
- BLACKPINK’s ongoing and upcoming activities, which include their world tour encore shows in the US in August, Hyde Park festival appearance, and ot4 song and music video for BLACKPINK – The Game.
BLACKPINK’s contract with YG will expire in August 2023, which coincides with their seventh anniversary. However, it is unlikely that the group will disband or leave YG, as they have already confirmed their schedule for August 2023, which includes an encore concert in the US.
The report’s prediction is in contrast to some previous media reports and fan speculations that suggested that BLACKPINK might not renew their contract with YG due to various issues, such as:
- YG’s scandals and controversies, which have tarnished the company’s reputation and credibility.
- YG’s mismanagement and neglect of BLACKPINK, which have resulted in infrequent comebacks, lack of creative freedom, and limited opportunities for the members.
As fans eagerly await the official announcement, there is a prevailing sense of anticipation and excitement for what lies ahead for BLACKPINK. Their potential contract renewal with YG Entertainment promises a continued era of electrifying performances, chart-topping hits, and groundbreaking collaborations.
