BLACKPINK, the South Korean girl group that has taken the world by storm, has just achieved another milestone in their stellar career. They have become the most viewed artist YouTube channel of all time, surpassing Justin Bieber, who held the record for over a decade.
According to YouTube’s official data, as of April 10, 2023, BLACKPINK’s channel has reached 30.1 billion views, while Justin Bieber’s channel has 30 billion views.
BLACKPINK’s channel is already the most subscribed for an artist in the world, with 86 million subscribers. They have also broken numerous records on YouTube, such as being the first K-pop group to have a music video reach 2 billion views with their song “DDU-DU DDU-DU”, and having the most viewed Korean music videos in 24 hours with their songs “How You Like That” and “Pink Venom”. They are also the first Korean act to have two videos for the same song surpass one billion views each – How You Like That M/V & the ICONIC How You Like That Dance Performance.
BLACKPINK is not only popular on YouTube, but also on other platforms and media outlets. They are referred to as the “biggest girl group in the world” by various sources, and have collaborated with global stars such as Lady Gaga, Selena Gomez, Cardi B, and Dua Lipa. They are the highest-charting female Korean act on the US Billboard Hot 100, peaking at number 13 with “Ice Cream” (2020), and on the Billboard 200, peaking at number one with their second studio album Born Pink (2022), which is the best-selling album of all time by a female act in South Korea and the first to sell over two million copies.
BLACKPINK’s success is attributed to their unique style and sound, which combines elements of hip-hop, pop, EDM, and trap. They are also known for their charismatic and powerful performances, as well as their stunning visuals and fashion sense. Their fans, known as BLINKs, are loyal and supportive of their idols, and have created a strong fanbase across the world.
BLACKPINK‘s achievement of becoming the most viewed artist YouTube channel of all time is proof of their global influence and impact. They have proven that they are not only a K-pop phenomenon, but also a cultural force that transcends boundaries and genres. They have made history as one of the most successful and influential groups of all time, and have inspired millions of people with their music and their message of empowerment.